SWM prioritizes the customer, their families, and goals when it comes to investing. But their current "Introduction to Investing" PowerPoint was not very client friendly. SWM wanted a clean, sleek, and organized slide deck that outlined detail-heavy data and information regarding investments. By compiling the information in a visually digestable way their clients can easily understand how to financially plan with SWM. SWM did not have an established brand besides a logo. I decided to implement a color, font, and icon system within the PowerPoint template for future use.